An annual employee engagement event for BT Group and EE’s nationwide staff, one of the UK’s leading telco companies.

Role: Producer (Main Expo)

Responsibilities: Produced three key experiential zones in the Birmingham NEC Expo Hall; an e-sports style gaming arena involving Xbox, Playstation and remote players, an interactive fun-house comprising five areas featuring partner products and tech, and a theatrical brand experience with visual and auditory FX to reveal the new brand. Additionally, project managed the digital gamification for attendees coordinating client stakeholders along with logistics, technical, digital, and creative teams.